Friday, May 28, 2010

vADz VIDEOADS ENABLE TRANSACTIONAL ADVERTISING

vADz Transactional VideoAds enable active demonstration of products and services, not limited by passive text and display. Mix user-generated video and stills with vendor-provided content to create a powerful message; add a Coupon or other incentive and close the sale with vADz integrated e-commerce solution, powered by PayPal.

http://techcrunch.com/2010/03/07/the-rise-of-transactional-advertising/

Wednesday, May 26, 2010

ComScore is now free for startups !

3:33 pm▼Roger Ach - Posted from the web - Public - Muted


Very smart play by Comscore !Delete



ComScore Is Now Free For Startups

At TechCrunch Disrupt today, web analytics company comScore announced the free availability of its platform for startups. The company is making Tagging completely free. “Tagging” means putting a comScore tag (i.e. pixel) on a publisher’s web page so that the company can see the totality of a









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Thursday, April 1, 2010

GOOGLE & FACEBOOK TEAM FOR AD PLACEMENT

http://bit.ly/cflmie vADz makes this far more effective. With vADz VideoAds, you can actively demonstrate your products and services rather than limited, passive text and display.

RETAIL e-COMMERCE RESUMES DOUBLE-DIGIT GROWTH

vADz VideoAds enable advertisers to actively demonstrate products & services rather than be limited to passive text and display.

Retail E-Commerce Resumes Double-Digit Growth - eMarketer http://bit.ly/c4j6MG

vADz are also Transactional Ads, seamlessly connecting the advertiser with the customer, enabling active demonstration, the offering of a Coupon or other incentive for immediate action and the closing of the purchase via vADz e-commerce, powered by PayPal.

Wednesday, March 31, 2010

RT @emarketer Mixed Messages / Mobile TV and Video

http://bit.ly/cxUham

vADz puts Video in reach of all businesses and Classified Advertisers ! All ads become Transactional Ads, powered by PayPal.

Monday, March 29, 2010

BEHAVIORAL TARGETING DOUBLES AD EFFECTIVENESS

Behavioral Targeting Doubles Ad Effectiveness.

Oglivy studies show Video improves results 2X to 3X http://bit.ly/9sYBBQ

Forrester reports that “Videos are 53 times more likely than text pages to appear on the first page of search results.”

Ogilvy Consulting adds, “Video is a great way to increase interaction; adding video to e-mail marketing increases customers’ interaction by 200% to 300%.”

vADz wins for our advertisers as vADz enables them to actively demonstrate products and services, not simply describe them in text or display with pictures.

Marketers will continue to improve targeting; vADz will continue to make ads more effective.